Not all of us are born with the “Social Gene”, with the innate ability to start an engaging lengthy conversation with a perfect stranger. For those of us that have a hard time socializing, there is a new app that allows us to start a social interaction online while remaining anonymous. Some of us value […]
Social Media Marketing has reached critical mass. Many observers are following this growth quite keenly for various reasons. Some of them are looking to invest in companies. Others are looking to build a better brand awareness. In any case, here we present the five most surprising social media statistics from the year 2013. Of Facebook’s […]
2013 has a shorter Holiday season, by 6 days. Retailers who count on making a substantial amount of their profits at year end, will have to fight harder to break through the clutter of with targeted, meaningful promotions. Many retailers started offering special holiday promotions before black Friday, to get a head start and make […]
Social Media now carries more weight than ever and it continues to grow as a habit. All we need to do is look around when we are in public. Phones, tablets.. all connected, and it is more likely than not that those devices are on a social media site. If you have not been putting […]
our customers are on Facebook every day, chances are that you yourself use Facebook frequently. The social network has tremendous brand value. Your business can tap into that brand and increase the trustworthiness of your business by association. People who are on Facebook are there because they want to be, they enjoy connecting with other […]
If Your Website Isn’t Mobile-Friendly, You’re Hemorrhaging Customers (And Money) You simply can’t afford to make it harder for customers to buy your products or services. Unfortunately, many local businesses aren’t making things easy when it comes to their websites. As more and more customers are trying to find nearby businesses on their mobile devices […]
[dropcap style=”2″] B [/dropcap]usiness owners and professional.. if you are like many of us who are absolute pros at what we do, you know that just being great at your profession or making a great product is not enough to make you money. You have to bring in the customers to buy your product or […]
[dropcap style=”2″] T [/dropcap]his video clearly exemplifies what successful advertisers and copywriters know : The Pen Is Mightier Than The Sword. This well known adage coined by English author Edward Bulwer-Lytton is as true today as it was in the past. The words we use can create or destroy. Writing magnetic copy for your website […]