7 key points to effective on-page SEO for your blog posts.

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Setting the right on-page SEO strategy before you write your blog post is key to helping your overall website ranking. Getting your website/blog to show up on page 1 of Google is achieved in part by properly structuring each of your posts to contribute to the rest of your website’s SEO plan.

Here are seven key elements you want to have well thought out before you hit that “publish” button on your post:

  1. Keyword Research- Without a doubt, one of your first considerations as you sketch out your content if you are writing with the intent to have your post be found online. Optimizing your keywords (Very different approach than keyword stuffing which is a NO-NO)
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SEO in 2013

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[dropcap style=”2″] T [/dropcap]he success of any business depends on bringing customers through the front door to purchase their product or service. Today’s always connected consumer can effectively be reached through a well structured and implemented online marketing strategy. The most effective and long lasting online objective is to be found on the search engine results page within the first page of the organic results.

In order to be ranked on page one of “the big three: Google, Yahoo, Bing” your SEO must be up to snuff. On-page and off-page elements play an important part of Read more

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10 SEO Myths Debunked

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[dropcap style=”2″] T [/dropcap]he internet may be called the “Information Superhighway” but that doesn’t always mean the information is correct!

This is especially true when it comes to Search Engine Optimization. Sometimes, the information may have been valid in the past but is no longer valid and sometimes… it was never valid to begin with.

Here are ten SEO myths and their corresponding “truths” –

1.    It’s impossible to outrank a web page with a Google PageRank higher than your own.

While Google’s PageRank indicator may play a minor role in determining search engine placement, it’s not a critical factor.

If you conduct a few searches on Google you will find this to be true. It shouldn’t take more than a few minutes to find a page, with a lower Google PR, outranking a page with a higher one. Read more

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The Importance Of Building Quality Backlinks

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If you’ve studied SEO for any length of time, you know that there are things you must do to your webpages themselves, called “on page optimization,” and things external to your website, called “off page optimization.”

While there are a number of tactics that fall into the off page optimization category, the most important is the building of quality backlinks. A backlink occurs whenever an image, a piece of text, or your full website url is linked “back” to your site from some other.

The best links are those that are “one-way,” meaning that a site links to you but you do not link back to them. It can be beneficial to “trade links” (called reciprocal linking) with another webmaster for the purpose of gaining website traffic but it’s not a strategy that will improve your search engine rankings or SEO. Read more

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